For Many Of Us, Social Media = Facebook [STUDY]
What’s the first thing you think of when you hear the term “social media”?
Forbes writer Steve Olenski posed this question to his LinkedIn network and almost one-third (32 percent) of respondents said that it was Facebook. Olenski took his query further, polling 500 people about their perception of social media, before comparing the responses with data previously taken in 2010.
The results are interesting. Individually, respondents were largely as bullish or negative about social media as they were two years ago, but some 57 percent have increased their use of Facebook since 2010, compared to 26 percent on Twitter and just 11 percent on LinkedIn.
Conversely, 32 percent have decreased LinkedIn usage, ahead of Twitter (24 percent) and Facebook (20 percent).
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