Social Context Drives Facebook's Top Performing Ads [Report]
While Facebook continues to streamline its advertising options after rolling out Graph Search, a recent report from the Salesforce Marketing Cloud shows that the available ad units deliver more bang per buck with the help of social context.
While Facebook continues to streamline its advertising options after rolling out Graph Search, a recent report from the Salesforce Marketing Cloud shows that the remaining ad units deliver more bang per buck with the help of social context.
In its Facebook Ads Benchmark Report, Salesforce crunched the numbers on more than one million ad units and over 114 billion impressions on its marketing dashboard, social.com, to see which ad units performed the best for the cost.
“The results in our report were not impacted by the changes that Facebook announced
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