People who live in Hong Kong spend more time writing and reading blogs and perusing social media sites like Facebook and Twitter than do people in other regions around the world, including the United States.
Choosing either home broadband service or a mobile device, Hong Kong people 18 years or older devote more time than any other country watching videos, gaming, shopping and sharing online, according to the BlogHer 2011 Social Media Matters Study.
The study reports on a weekly basis 92 percent of Hong Kong log in to Facebook, while 87 percent log on in the United States, Brazil 72 percent and Germany 58 percent. And sustaining this trend is smartphone infiltration. Hong Kong ‘s smartphone usage is double that of the global average, says Simeon Mellalieu, general manager of Ketchum Hong Kong, a co- sponsor of the survey.
Hong Kong people even demonstrate a sweeping range of interests when logging online to read or share. Their interests include news, entertainment, travel, food and recipes, health and wellness.
An interesting factor that BlogHer’s study revealed. People in Hong Kong are kind of mellow when it comes to posting on the internet. Although the media would like us to believe that Hong Kong is a hotbed of consumer rants and political activism that is just not the case.
But the truth of the matter is only one in 10 people get into politics.