REPORT: ‘Slingshot’ Video-Sharing App May Be Facebook’s Answer To Snapchat
If you can’t buy it, build something to compete with it: According to a report by Financial Times, Facebook has been working on a video-sharing application, referred to within the company as Slingshot, for several months, potentially as a competitor to Snapchat, which spurned the social network’s $3 billion-plus acquisition offer last November.
If you can’t buy it, build something to compete with it: According to a report by Financial Times, Facebook has been working on a video-sharing application, referred to within the company as Slingshot, for several months, potentially as a competitor to Snapchat, which spurned the social network’s $3 billion-plus acquisition offer last November.
According to FT, Slingshot has a “simple and speedy” user interface, which allows users to send short video messages with two taps on their screens, and Co-Founder and CEO Mark Zuckerberg has been overseeing the project himself.
One
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in