Sky TV Goes Online and Mobile for all 10 Million Customers at No Extra Charge
"Clearly the consumer appetite is there, and it's growing. In responding to that, and to create even more value, choice and flexibility for our customers, we are now going to offer online and mobile access to Sky content at no extra charge. The future support of a nationwide Wi-Fi network will help us supercharge that experience further still," adds van Rooyan.
“The explosion of smartphones and tablets demonstrates the increasing consumer demand for accessing entertainment and communicating on the move,” commented Stephen van Rooyen, Deputy MD of Sky’s Customer Group. “We have already responded to this by offering a range of services, including live TV, across many new innovative platforms and devices, like laptops and iPhones.”
What Sky TV is doing for its customer base is phenomenal. Starting in August at no extra charge, all Sky TV customers will have the opportunity to watch Sky channels and programs on PCs, laptops, mobiles and tablets, including the iPhone, iPad, PC and Mac.
The huge launch brings together two existing services such as Sky Player, Sky’s online TV service, and Sky Mobile TV, the UK’s largest mobile TV service.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in