Sometimes social media has a reputation for being a bit of a time suck. But it really doesn’t have to be if you know how to use your time wisely. For some, that means scheduling a certain amount of time to check their social feeds. For others, it might mean posting content at the most optimal times.
Building connections is a different beast though, usually requiring people to spend time engaging others in conversation online. According to an infographic from web-hosting service WhoIsHostingThis, it’s possible to build more connections on LinkedIn in as little as five minutes per day.
The infographic focuses on six key areas for LinkedIn networking success:
- Be active. Keep your LinkedIn profile up-to-date. Update your status and comment on other status updates daily. Participate in discussion groups and answer questions.
- Make it personal. Send out requests to add people as a connection, but don’t just send out the stock “I’d like to add you to my personal network” requests; send a personalized message instead. And avoid sending messages to people you don’t know. On LinkedIn, this is considered abusing the system.
- Reach out. According to the infographic, more than 80 percent of LinkedIn users are in one group or another. So pick a few groups and stay active.
- Be smart. Share content relevant to people in your network. Ask questions to encourage discussion around the content.
- Ask for endorsements. More importantly, give away endorsements freely. However, be careful not to endorse someone you don’t know. And if someone endorses you, shoot them a quick thank you.
- Promote your profile. This can be as simple as including your LinkedIn URL in your email signature or including a share button on your website. If you’re at a networking event, mention that you’re on LinkedIn and encourage people to connect with you.
Check out the full infographic below.
Featured image: Nan Palmero