Seven Questions for Pentagram's Luke Hayman

“Much of what we have known as designers has suddenly shifted,” says Luke Hayman. “However, we still have the ability to establish identity, and to communicate and engage through our design tools.” A partner at Pentagram, Hayman is something of a world champion in establishing identity, communicating, and engaging, whether on behalf of New York magazine (which he famously overhauled as design director) or the Khaleej Times, a Dubai broadsheet. Other publications that have enjoyed a visual rebirth at the hands of Hayman include TIME, Consumer Reports, and the Atlantic.