Scripting Tweet For Event Participants Backfires On PR Firm
You may have heard that Nokia had a PreParty for the Excellence in Sports Performance Yearly Award Show (ESPYS). And if you did, we bet your heard it was “pretty awesome.”
Why do we think this? Because a PR firm made a big boo boo and asked athletes to send out a tweet saying as much, probably never expecting they would all send the same exact tweet – quotes and all.
So if you check out the #NokiaPreParty
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