Pair of Emerson Journalism Profs Less Than Thrilled with Ron Burgundy 'Publicity Stunt'

For weeks now, the feeling around FishbowlNY HQ has been that Ron Burgundy should no longer be known as Anchorman. Rather, a more accurate moniker this fall-winter would be Shameless Pitchman.

Paramount Pictures has been completely overdoing the RB-placement thing. While some of Burgundy’s appearances have been cute and a few of those dozens of Dodge Durango commercials were chuckle-worthy, the novelty has largely worn off as RB pops up in a new PR location seemingly every weekday.

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