Roll Call: The BrandLab, Clean Design and Way to Blue

The BrandLab has named Brian Gioielli development director and Monica Mason program director. Brian Gioielli joins The BrandLab with more than ten years of non-profit leadership experience, most recently as director of major and alumni giving at the Minneapolis College of Art and Design. He also helped found The 12 Foundation, an organization that coordinates fundraising events for local charities. Additionally, he is currently serving as vice chair of the board of directors for the Twin Cities chapter of the Young Non-Profit Professional Network. Monica Mason, who joined the organization in 2010 as an instructor and staff assistant, rejoined as outreach director in 2012. She brings to the role her passion of working with diverse youth and finding new opportunities for students to engage with marketing and advertising professionals, while helping students navigate a pathway to this industry. (Release)

Clean Design welcomes a new member to its public relations team, continuing the agency’s recent surge of growth and development. Taylor Raasch joins Clean Design as PR Manager. Raasch earned a degree in Communications from Loyola University. She previously worked at Weber Shandwick New York on a number of technology and consumer accounts, honing her media outreach, content creation, event coordination, and account management skills. This hire demonstrates Clean Design’s rapidly expanding public relations business, offering clients expertise in media relations, content development, campaign strategy, social media, crisis counseling, and more. (Release)

Way To Blue announced that Anna Gibbs has joined the agency as international publicity director. In her new role, she will head up the launch of an International Publicity Department, marking the next step in the expansion of the fully integrated global communications agency, which boasts offices in Los Angeles, London, Amsterdam, Madrid, Paris, Rome and Sydney. Gibbs will be based at Way To Blue’s headquarters in London. Gibbs joins Way To Blue after seven years in International Publicity at Universal Pictures where she worked across the Studio’s slate of titles, coordinating the EMEA campaigns, encompassing worldwide talent tours, international junkets as well as filmmaker and studio liaison. Prior to this, Gibbs spent six years at DDA Public Relations, where she worked across numerous international theatrical and home entertainment publicity campaigns. (Release)