Social Pro Daily

Rolex At Wimbledon Facebook App Takes The Court

Rolex is the only sponsor at the Wimbledon Championships tennis tournament with an on-court presence, and the watchmaker added to its Facebook presence with its launch of the Rolex at Wimbledon application on the social network.

DavidCohen
By David Cohen

Rolex is the only sponsor at the Wimbledon Championships tennis tournament with an on-court presence, and the watchmaker added to its Facebook presence with its launch of the Rolex at Wimbledon application on the social network.

Rolex at Wimbledon includes:

  • An interactive court map displaying where matches are being played.
  • Live scores.
  • A Rolex clock.
  • The Instagram and Twitter feeds of players.
  • Exclusive videos.
  • A photo gallery.

Readers: Did Rolex do a good job incorporating Facebook into its Wimbledon sponsorship?

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DavidCohen

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

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