Jeff Tkach has been named vp, managing director for Rodale’s Organic Life, the rebrand of Rodale’s Organic Gardening.
Tkach most recently served as vp of sales and marketing at Life Time Fitness. This is a homecoming for Tkach, as he previously worked as Organic Gardening’s publisher.
“We are thrilled to welcome Jeff back to Rodale as we continue to grow the Organic Life brand,” said Rodale chairman and CEO, Maria Rodale, in a statement. “He is a visionary business leader with a 15-year track record of measurable success, and he brings with him a wealth of experience and unmatched passion for the healthy, active living categories.”