Revamped Gilt Home Merges Editorial Content and E-Commerce
Adds full-priced goods to flash sales
From fashion to food to local deals, there aren’t many luxury retail spaces that flash-sale site Gilt doesn’t already cover. But with companies like One King’s Lane finding huge success by mixing home décor and designer collaborations, Gilt has decided to amp up its existing home goods offerings by launching Gilt Home today.
Similar to Gilt Taste, led by former Gourmet editor Ruth Reichl, and menswear site Park & Bond, which has a partnership with GQ, Gilt Home aims to merge its e-commerce with editorial content.
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