Reuters Creates Integrated Business Unit
Reuters is forming a new business unit which is essentially a combining of existing editorial and news-centric sales and marketing operations.
As part of the shift, Stephen Adler, editor-in-chief of Reuters, will run the business unit and add “president” to his role. Steven Schwartz will also become managing director for Reuters’ News Agency. Schwartz was most recently head of Reuters’ media strategy, marketing and business development.
“With our editorial and media-business operations under one roof, we will be able to enhance both the creation and marketing of our world-class journalism, to benefit our professional and media customers and all our readers and viewers,” said Adler, in a statement.
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