Rethink Books Aims To Make Reading Social

Want your eReading experience to be more social? Rethink Books is trying to do just that: rethink the reading experience and make it more social. They are working on a new product that lets you look at your friends’ digital bookshelves through social media networks like Facebook and Twitter.

TechCrunch made the above video demo of the new product. In the video, founders Jason Ilian and Jason Johnson demonstrated their new application at the TedxEast conference in New York.

Do you think you would use this kind of application?