Google Reader Drives More Traffic than Google+, Says BuzzFeed
Publishers who have tried using Google Reader and Google+ should not be too surprised to learn that the RSS feed drives more traffic to websites than the fledgling social network. But data from BuzzFeed show that Google+ drives a mere sliver of Google-related traffic to its partner sites compared to Google Reader.
Publishers who have tried using Google Reader and Google+ should not be too surprised to learn that the RSS feed drives more traffic to websites than the fledgling social network.
But data from BuzzFeed show that Google+ drives a mere sliver of Google-related traffic to its partner sites compared to Google Reader. The BuzzFeed Network has a collective user base of more than 300 million people.
Between August 2012 and today, Google Reader had a low point of 5 million referrals in November 2012 and peaked at 25 million referrals in February 2013, while Google+ stayed on the low end of the under 5 million category throughout.
(See a visualization of the data and an explanation of how they arrived at these numbers here.)
But
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