The Red Bull Stratos Project: How A Jump From The Stratosphere Affected Facebook Pages’ Likes

Energy drink Red Bull did not see a direct sugar rush in terms of likes for its Facebook page as a result of its Red Bull Stratos project, which featured daredevil Felix Baumgartner successfully jumping to Earth from the stratosphere, but the like total for Baumgartner’s Facebook page shot into the stratosphere, and the Red Bull Stratos Facebook page saw robust growth, as well, according to sister site AllFacebook Stats.

Energy drink Red Bull did not see a direct sugar rush in terms of likes for its Facebook page as a result of its Red Bull Stratos project, which featured daredevil Felix Baumgartner successfully jumping to Earth from the stratosphere, but the like total for Baumgartner’s Facebook page shot into the stratosphere, and the Red Bull Stratos Facebook page saw robust growth, as well, according to sister site AllFacebook Stats.

According to AllFacebook Stats, Baumgartner’s page collected more than 570,000 likes on Oct.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in