Quote of Note | Michael Bierut

“Paul Rand admitted all his life that he was insecure as a writer. It was his passion for the subject that made him such an effective one. In his day job on Madison Avenue, he had learned the virtues of saying more with less. As a result, Thoughts on Design is almost as simple as a child’s storybook: short, clear sentences; vivid, playful illustrations. Ostensibly it is nothing more than a how-to book, illustrated with examples from the designer’s own portfolio.