Quote of Note | Ed Ruscha

“I fell into a job working for a book printer in Los Angeles. He taught me how to set type—metal type, by hand—and that was a learning experience for me, just being exposed to books and piles of paper, pinched together by binding. And somehow the simplicity of that affected me and work. And this printer was a letterpress printer, so I got into the beauty of the pressed letterforms and paper. Somehow that moved me along into doing books.