PRoTips: The Elements of a #PRFail
Here are three things we hope you clients don't do.
If you are a friend of the PRNewserverse, or even if you just visit from time-to-time, you know we delve into the #PRFail. We have a certain panache for delivering this news because well, it happens… frequently.
Occasionally, we are asked “What made that a PR Fail” or “I saw this story but unsure if this is a PR Fail,” so this post is for you. There are unique components that make up these colossal digital or traditional PR fart-and-fall-down moments, so we’d love to share them with you.
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