The social network launched promoted posts in May, and they enable page admins to pay in order to increase the reach of their posts and make sure they are seen by more users who have liked their pages.
The emails Facebook is sending out are headlined, “An easy way to reach more people in news feed,” and they read:
Promoted posts are an easy way to reach more people with your posts in news feed. More people will:
- See your message in their news feed.
- Become aware of your business.
- Respond to your offers.
Try promoted posts today.
Thanks, The Facebook Marketing Team.
A “Promote Your Post” button is prominently featured on the bottom.
Page administrators: Have you received any similar emails?