Preparing for Instagram as an advertising platform

Ever since Facebook purchased Instagram, Facebook Co-Founder and CEO Mark Zuckerberg hinted that advertising will come to the photo sharing service.

During Wednesday’s second quarter earnings call, Zuckerberg pretty much confirmed that someday, Instagram will have ads:

(Instagram Co-Founder Kevin Systrom) has always been clear that we’re building Instagram to be a business, and that’s – we expect that over time, we’re going to generate a lot of profit from it and probably through advertising. Now, that all said, right now, it’s just growing so quickly.

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