PR Win: Red Robin Encourages 'Unbridled Acts' of Kindness
Today in It’s the Small Things News, the manager of a North Carolina branch of burger chain Red Robin scored a big PR win just by being nice to a pregnant customer (and saving her a few bucks in the process).
The story: a man visited the restaurant with his (very) pregnant wife and their young son. As he explained to Consumerist, the manager saw his family come in and stopped by to chat before their meal arrived; he was “extremely friendly and jokingly asked [the] wife if this was her last meal before heading to the hospital” before comping her entire meal and adding the message “MOM 2 BEE GOOD LUC” to the receipt.
Hearts
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in