PR Win: Cleveland Kidnap Victims Break Silence with 'Thank You' Video
Here’s a great video to show your grandmother the next time she asks “What does a PR company do, anyway?”
Last night, Cleveland-based crisis management/media training firm Hennes-Paynter posted this short YouTube video featuring each of the three young women who spent more than a decade in captivity after being abducted by a neighbor in their Ohio suburb. Their dramatic rescue moved millions of Americans, and this clip marks the beginning of the next chapter in their very public saga.
Why did Hennes-Paynter decide to release the video at this point in time?
Unfortunately, the fact that suspect Ariel Castro pled “not guilty” to the 300+ charges filed against him means that the women will face more time in the public spotlight.
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