Portrait: The Verge
A group of AOL defectors takes on their former employer—and tech blogs at large—with a slick design and cutting-edge technology
Tech pubs are in no short supply, but that meant nothing to Josh Topolsky and his co-workers last March when they left AOL’s Engadget for a rival startup. They landed at Jim Bankoff’s SB Nation (now Vox Media), where they built the ambitious and stylish technology news site The Verge. In true geek style, Bankoff (who facilitated the purchase of Engadget when he was at AOL) lured the three with back-end technology, the equivalent of whispering sweet nothings to tech writers.
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