Polyvore Collages Are In Fashion

Polyvore is looking to fashion itself a niche as a user-generated fashion magazine that contains user-generated ads and an interesting way for users to shop: Users create collages featuring pictures of clothes, accessories and models, and clicking on a particular article of clothing or accessory takes them to the Website where they can purchase it, The New York Times reported.

And it seems to be working: According to Web-analytics firm Compete, Polyvore beat out Vogue‘s Style.com

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