Point shavers: CBS on the razor’s edge for webcasting

News today that CBS would offer March Madness essentially free of charge online struck us as simultaneously new and old school. burma150dpi.jpg
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Why? Because it smacks of the Gillette safety razor business model: Offer the shavers for free; make the money on the blades.

As the LAT (and my co-editor Mike) points out, the only bad news in all this seems to be for America’s employers:

“Fans are often rabid, rooting for their local college, alma mater or picks in office betting pools. And many of the early-round games take place during the week, when millions of enthusiasts are parked in front of high-speed connections at work.”

Um, that report? Right away, boss!