Playing Hookie with Creative Intelligence

The perfect decorations, appropriate foods, and clever little details all contribute to the ultimate designed experience: a theme party. But the best theme party is one that happens right in the middle of the day, on a beautiful 80-degree afternoon, and you’re going to the beach to look at art.

Creative Intelligence’s Cultural Hookie lured their clients and friends–about 40 designers, event planners, producers, studio execs, and publicists–away from their offices for their first field trip in decades.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in