Pinterest Unveils Smarter Search Feature & Verified Accounts

Pinterest's new search feature allows users to see prominent and popular pins and see what topics are trending on the site — and even corrects your spelling mistakes.

Pinterest, fresh off announcing Buyable Pins, hasn’t stopped innovating. The company on Tuesday unveiled a new search feature, allowing users to see prominent and popular pins and see what topics (in the U.S. for now) are trending on the site.

Additionally, much like Facebook and Twitter, public figures and celebrities will have a verified mark next to their name (see Alton Brown in the screenshot).

The new search features are available for all platforms — mobile and desktop.

Pinterest’s Sarah Tavel explained the new search feature in a blog post:

Before when you did a search, your results were buried behind different filters for Pins, Pinners and boards.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in