Pinterest now has 60 million buyable pins, allowing users to buy directly from retailers such as Nordstrom, Bloomingdale’s, Macy’s and Neiman Marcus.
The company also announced today The Pinterest Shop, where people can find trendy collections of buyable pins, handpicked by Pinterest.
A Pinterest spokesperson discussed the launches in an email to SocialTimes:
Buyable Pins are a simple, secure way to buy the products you love right in the Pinterest app. Designed for your phone, Buyable Pins have a blue price tag and are discoverable through the home feed, category feeds, search results, recommendations, boards and The Pinterest Shop. You can search for Buyable Pins, filter by price and, once you find a Pin you love, scroll through high quality images, select your size and color, click Buy It and pay with a credit card, right from the Pinterest app.
Pinterest also revealed the top buyable pins trends:
Leather leggings found here
Anoraks found here
Hit the road with heritage backpacks found here
Novelty gifts (Paging Leslie Knope) found here
Cat eye sunglasses to make you the “cat’s meow” found here
Delicate necklaces like these
Readers: Have you purchased something via a buyable pin?