Pinterest Goes Beyond Digital Scrapbooking to Enabling Aspirations

Pinterest is designed for the discovery of content that enables and facilitates people to live the life they always wanted to live.

pinterest

Pinterest has become a social media darling of late, with a host of new features and a $5 billion valuation. For a long time though, the startup was dismissed as a digital scrapbook. More recently, the site has been pegged as a visual search engine, and there have been whispers of Pinterest giving Google a run for its money.

The original goal for Google was to organize the world’s information online, which it has done. However, as the company grew, people worked hard to game the system.

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