Parents can pay $100 a year to monitor their kids’ activity online. Or get that free with purchasing social game credits on Facebook, and transferring them to another website altogether. The latest of these is Woozworld.
Woozworld accepts Facebook Credits through a service called Piggyback, which exchanges money for social games, nor reaching 12 million users among three sites. This coinage picks up the tab for the genre of service offered by the likes of NetNanny or SurfWatch, only without being so obvious to the kids.
Piggyback lets parents transfer Facebook Credits to the kid coinage used on Woozworld, along with Whyworld and Planet Cazmo. Each of these has its own exchange rate, so that one adult Credit buys more than one token on the younger folks’ sites.
“Eighty Wooz is one dollar, which equals ten Facebook Credits,” explains Woozworld Executive Officer Eric Brassard in a telephone interview that impressed the living daylights out of me. And I’m not easily impressed.
Parents can transfer that coinage right back to Facebook Credits for use elsewhere. That’s the work of Piggyback, which was developed by Media Chaperone. The company caters to tweens, most loosely defined as nine- to 15-year-olds.
“Parents get free information on their child’s behavior, safety and interests. Plus there’s a built-in behavior rewarding system,” said Media Chaperone Chief Executive Ed Lewis in a telephone interview that also impressed the daylights out of me. Did I tell you I’m not easily impressed?
I actually turned right around and told my closest relation with a child of her own to fill up a wallet with this lucre. At ten years old, she’s just old enough for Woozworld to seem cooler than Club Penguin, the Walt Disney social game site that younger kids may tire of when they grow up into tweens.
Now I see the opportunity to literally stuff stockings with Wooz, along with these other types of kiddie coins. Facebook Credits now sell in hard plastic form at a couple of retailers. I’d like to see how well these stored value cards sell during the holidays.
Will services like Piggyback speed up any endangerment of end brick-and-mortar arcade halls? Do you plan to stuff Facebook Credits in your kids’ stockings? (Or Hannukah socks, Kwanzaa booties, non-denominational footwear?)