Peter Saville Has the Skinny On Kate Moss's New Look

Certainly no brand could use a makeover more than the Pete Doherty-addicted Kate Moss, right? But that’s not exactly the story behind this identity for Brand Moss, which comes to us by way of our friends at Creative Review. Moss needed tags for her new fashion label premiering at the UK’s TopShop in May and looked to Peter Saville and typographer Paul Barnes to create a logo that could be used across a range of Kate Moss products (perhaps a line