Can Peter Espersen Grow User Engagement at Pixable?
Is there a better place to turn for a media startup looking to build on its profile than the former head of crowdsourcing and online communities at Lego?
Is there a better place to turn for a media startup looking to build on its profile than the former head of crowdsourcing and online communities at Lego?
Peter Espersen, who recently joined Pixable as head of product, spoke with SocialTimes about his company’s transition from a social photo-aggregation application to a full-fledged media publisher.
Pixable was founded in 2009 as a social photo-aggregation service, and the company was then acquired by Singtel in 2012, with CEO Andy Volanakis coming on board in November 2013 to refocus Pixable on monetization efforts.
In April 2014, Pixable relaunched as a personalized media service, focused on the 18-through-34 age group in the U.S.
Pixable
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