The Persistent Google+ Ghost Town Myth

Since its launch in 2011, there have been articles every couple months declaring Google+ a ghost town. However, the numbers indicate otherwise. So why does the myth persist?

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Google launched its G+ social network in 2011, and it only took two days for someone to declare it totally empty. Since then, there’s been a new article declaring Google+ a ghost town roughly a monthly basis. Why does this myth persist when all the statistics say that there’s growth?

According to Google, there are 540 million monthly active users on Google+ across Google services, 300 million active in the stream, and these people are uploading 1.5

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