Much like a bad rash that sticks around even after you bought that expensive cream, it’s baaaaaaaaaaack.
The extremely British Oxford Dictionary has released its “2014 Word of the Year.” The word, perhaps best embodied by this brilliant sign in Geneva, New York (about 250 miles northwest of midtown Manhattan), is Vape.
Yes, that’s “vape” as in the still-as-addictive-as-smoking-but-doesn’t-stink-as-much vaporizing. Toking vapors through just about every orifice in your body is the word of the year. It’s trending. It’s being reported. It’s causing publishers of the snootiest dictionary in the world to laugh their tails off at the silly Americans.
Vape (v.) — To “inhale and exhale the vapour [sic…yeah, I said it because ‘Murica] produced by an electronic cigarette or similar device”
Take it all in, folks.
That’s the word for the entire year, and the tobacco/legal marijuana industries couldn’t be happier. Via our friends at USA Today, consider the “competition” for this lofty accomplishment in the hipster’s version of Scrabble. And as you stare, giggle, share, and Google, just remember that this is all a game to our friends from across the pond. It’s the equivalent of being pantsed in the middle of Buckingham Palace in yet another attempt to make the Royal Guard break character.
Here’s another list of words you should NEVER use in a press release:
Bae: n. used as a term of endearment for one’s romantic partner.
Brogrammer: n. a portmanteau of bro and programmer, which can describe a computer programmer with typically macho characteristics.
Budtender: n. a person whose job is to serve customers in a cannabis dispensary or shop.
Contactless: adj. relating to or involving technologies that allow a smart card, mobile phone, etc., to contact wirelessly to an electronic reader, typically in order to make a payment.
Indyref: n. an abbreviation of “independence referendum,” in reference to the referendum held in Scotland on Sept. 18, in which voters were asked to answer yes or no to the question “Should Scotland be an independent country?” Voters answered: No.
Normcore: n. a trend in which ordinary, unfashionable clothing is worn as a deliberate fashion statement.
Slacktivism: n., informal actions performed via the Internet in support of a political or social cause but regarded as requiring little time or involvement, e.g. signing an online petition or joining a campaign group on a social media website; a blend of slacker and activism.