Everything is better with bacon, right? Maybe not.
Oscar Mayer has developed an app that is getting them some not-so-friendly PR because it doesn’t direct you to a local grocer or bodega for some center cut strips. Rather, it directs you to adoring people who may have them for you.
Yes, it’s an app for bacon lovers called Sizzl.
If you and another carnivores have your GPS activated, the phones connect and that’s where the magic happens. In an app full of puns, you swipe photos to find out who is “smokin'” and then messaging ensues to meet each other for a BLT over lunch.
This “totally real dating app” allows people to “specify their bacon preferences in a customizable profile, upload photos and start swiping through profiles of local fellow bacon lovers, with the ability to message and meet up with other Sizzl users based on a mutual-matching system,” according to a company press release (via TechCrunch).
There is the bacon Q&A that determines the type of bacon aficionado you are, as well as the type you would like to attract. Among the applewood-scented questions are:
- What kind of bacon do you love most?
- What type of bacon do you prefer?
- If a friend tried to serve you bacon flavored with liquid sodium, you’d…
- How do you like your bacon cooked?
- If you’re on a date and there’s one strip of bacon left, you…
And yes, this is real.
“In love, as it is in bacon, it’s important to be discerning when selecting your perfect match and to never settle for less than the best,” said Eric Dahmer, Oscar Mayer’s marketing director in a statement. “With the launch of Sizzl, we’re thrilled to give our true bacon lovers the chance to find each other and potentially meet their soulmates, in life and in bacon.”
There was no word in the release about the Wienermobile available for that special date — possibly an engagement — but if they want better PR for this stunt, that could be in the works.
Did we mention there’s video?