Tapjoy Releases Free Version of its Ad Optimization Platform

Tapjoy has introduced a new version of its free advertising optimization platform, tailored specifically for the highly saturated iPhone.

Having been around for a while now, Tapjoy’s past versions have made use of seven different ad networks, to provide revenue options. However, this newest version of platform is what peaked our interest as it now comes with a full set of app analytical tools, from Pinch Media, all in one simple dashboard. Granted, many developers may have an analytics system they currently use, but Tapjoy provides a viable alternative for an ever growing mobile field.

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