Content-Ad Outfit OneSpot Adds Support for Facebook Exchange, News Feed

Content-advertising company OneSpot announced an expansion of its platform to include support for Facebook Exchange retargeting and access to the social network’s highly coveted News Feed.

OneSpotGraphic650Content-advertising company OneSpot announced an expansion of its platform to include support for Facebook Exchange retargeting and access to the social network’s highly coveted News Feed.

OneSpot said its clients can use the new capabilities to transform their content into ad creative and place those ads in News Feed and across the company’s existing channels.

The company added that the support for FBX and News Feed, combined with its previously announced Content Sequencing Engine, makes it the only content marketing platform to offer retargeting across Facebook and display channels.

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