One Place Where Obama Beats McCain: 1st Lady Biographies

michelleobama091008.jpgIn this heated political season, there’s a rush to produce biographies of key players, including potential first ladies. Starting today, Amazon Kindle users will have the opportunity to download Michelle Obama’s biography, Michelle Obama: Grace and Intelligence in a Time of Change by Elizabeth Lightfoot, months ahead of the physical publication of the book.

Not to be outdone, beginning on September 15th, Kindle customers can download Cindy McCain: Elegance, Good Will and Hope for a New America by Alicia Colon. The catch: if her husband doesn’t win the election, the book will never appear in print.

How’s that for pressure?


BIOGRAPHIES OF POTENTIAL FIRST LADIES CINDY MCCAIN AND MICHELLE OBAMA AVAILABLE ON KINDLE MONTHS IN ADVANCE OF PHYSICAL BOOK PUBLICATION

SEATTLE — September 10, 2008 — Amazon Kindle customers are getting an exclusive opportunity to download and read Cindy McCain’s biography, “Cindy McCain: Elegance, Good Will and Hope for a New America” by Alicia Colon and Michelle Obama’s biography, “Michelle Obama: Grace and Intelligence in a Time of Change” by Elizabeth Lightfoot. The Obama biography is available exclusively on Kindle starting today; the physical book is scheduled to be available later this year. The McCain biography is scheduled to be available on Kindle this Monday, September 15; the book will only go to print if John McCain wins the election. These books join many other popular political books available on Kindle in less than 60 seconds, such as “The War Within” by Bob Woodward, “Change We Can Believe In” by Barack Obama, and soon to be available on Kindle, “How a Hockey Mom Turned Alaska’s Political Establishment Upside Down” by Sarah Palin.

Kindle is Amazon’s portable reader that wirelessly downloads books, blogs, magazines and newspapers to a crisp, high-resolution electronic paper display that looks and reads like real paper. For more information on Kindle, visit http://cts.vresp.com/c/?OutCastCommunication/4ae38eb771/51048a2b55/5e3d231fdc.

“We’re pleased to offer Amazon Kindle customers the chance to read Cindy McCain’s and Michelle Obama’s biographies months before the print editions come out later this year,” said Ian Freed, vice president of Amazon Kindle. “Using Kindle’s wireless delivery, customers who purchase these timely books can start reading them in less than 60 seconds.”

“We’re very excited to be able to deliver to readers the first biographies of the candidates’ wives,” says Scott Watrous, President and Publisher of The Globe Pequot Press. “Kindle is driving a brand new type of reading experience and we’re pleased to be a part of it by offering our content to Kindle readers before the print version comes out.”

Amazon has increased the number of book titles available on Kindle from 90,000 to 170,000 since Kindle was introduced last November, with more books being added every day. Popular new books include Thomas L. Friedman’s “Hot, Flat, and Crowded: Why We Need a Green Revolution–and How It Can Renew America,” Robert Kuttner’s “Obama’s Challenge: America;s Economic Crisis and the Power of a Transformative Presidency,” Stephanie Meyer’s “Breaking Dawn,” Robert Shillers’s “The Subprime Solution” and Daniel Silva’s “Moscow Rules.” Like all other Kindle books, they are available for wireless download in less than 60 seconds. New York Times Best Sellers and New Releases are $9.99 or less on Kindle, unless marked otherwise.

Dozens of newspapers, magazines and blogs have also been added, including Financial Times, The Chicago Tribune, The Los Angeles Times, The Times (UK), The Houston Chronicle, The Orange County Register, Gawker, Gizmodo and Gothamist, joining other popular papers and blogs such as The New York Times, The Wall Street Journal, Washington Post, Huffington Post, Michelle Malkin, and The Onion. Newspaper subscriptions are auto-delivered wirelessly to Kindle overnight so the latest edition is waiting for customers when they wake up. Blogs are updated and downloaded wirelessly throughout the day so Kindle customers can read blogs whenever and wherever they want.

Amazon Kindle customers are getting an exclusive opportunity to download and read Cindy McCain’s biography, “Cindy McCain: Elegance, Good Will and Hope for a New America” by Alicia Colon and Michelle Obama’s biography, “Michelle Obama: Grace and Intelligence in a Time of Change” by Elizabeth Lightfoot. The Obama biography is available exclusively on Kindle starting today; the physical book is scheduled to be available later this year. The McCain biography is scheduled to be available on Kindle this Monday, September 15; the book will only go to print if John McCain wins the election. These books join many other popular political books available on Kindle in less than 60 seconds, such as “The War Within” by Bob Woodward, “Change We Can Believe In” by Barack Obama, and soon to be available on Kindle, “How a Hockey Mom Turned Alaska’s Political Establishment Upside Down” by Sarah Palin.