O, The Oprah Magazine Struggling
Looks like OWN isn’t the only Oprah Winfrey media property struggling since the talk goddess left her syndicated show. Adweek reports that O, The Oprah Magazine‘s newsstand sales were off by 32 percent in the second half of 2011. That came after an 8 percent dip in the first half of the year.
The mag did note that things weren’t all bad, however, as subscriptions to O were up four percent in 2011.
Oprah has said in the past if OWN doesn’t work out she’s going to quit TV and become an organic farmer in Hawaii.
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