NY Times Bets Big on Virtual Reality

The tech could generate "significant revenue."

Screen Shot 2016-03-15 at 9.44.44 AMFor most people, virtual reality is an obscure tech — out of reach and mostly uninteresting. However, that’s not stopping The New York Times from going all in. In fact, that’s exactly one reason the paper is investing so much time and cash in NYT VR, its virtual reality division.

During this year’s SXSW, Times CEO Mark Thompson told Politico “The prize for us as a company, it’s about, can we get right out there on the edge of what’s possible.

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