NPR has named Thomas Hjelm chief digital officer, a new role at the company. Hjelm was most recently executive vp and chief digital officer of New York Public Radio.
Before joining NYPR in 2011, Hjelm worked for NBCUniversal as senior director, content strategy and business operations.
“Tom is joining an organization that continues to innovate across all that we do,” said NPR president Jarl Mohn, in a statement. “He joins an excellent leadership team that has demonstrated a deep commitment to strengthening public service journalism and growing audiences.
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