Facebook has just turned on a feature enabling public profile owners to update their status on their Pages from a mobile phone via SMS. It’s a feature that’s been standard for personal profiles for some time, but has been missing from Facebook public profiles until now.
Mobile updates can be particularly engaging ways for public figures and celebrities to engage fans. For example, Dallas Mavericks owner Mark Cuban does so regularly via Twitter, and fans love it. Just a few minutes after tonight’s dramatic win over the Rockets, he posted:
In order to activate the SMS status update service, public profile owners can simply click “Edit Page” under their profile picture, and edit the settings for the “Mobile” application. After entering the phone number you want to use for posting updates, Facebook will send an confirmation code via SMS. Once you’ve confirmed your number, you’re good to go.
However, only mobile accounts with certain carriers in the US, Canada, UK, India, Indonesia, Sri Lanka, and Maldives are supported at this time.