No One Is Impressed by Your April Fools' Stunt

Of all the groans you heard in the office today, approximately 40% were inspired by Google, which went all-out to develop a different April Fools’ campaign for every single person with a wi-fi connection.

Here’s the best one on a subject close to our hearts: the future of marketing measurement.

Now be honest: did your brand or client have a little stunt to promote?

Was it a “Twitter helmet“, and did your “secret source” just happen to leak the art to certain super popular tech blogs and Good Morning America producers?

twitter_helmet_concept_art-Thumb

“The wearer can tweet through a simple ‘pecking’ head motion.”

No?

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