News Corp: We're in the First Inning on Mobile
News Corp. COO Peter Chernin said at a Cable Show press conference yesterday that the mobile arena “is like the cable business in the late ’70s right now. In 1977, no one knew there was going to be an ESPN, Discovery or a Lifetime.
“What happens is hopefully smart people get into it and begin experimenting with different content forms… We’re in the very first pitch of the first inning and we’re all trying to figure it out.”
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