News Corp. Shakes Up Digital Media Exec Suite

News Corp. chief digital officer Jon Miller has finalized key management appointments for his group that will now be known as News Corp. Digital Media, or NDM, rather than Fox Interactive Media.
 
“Our goal is to empower the leadership at our digital properties to operate in a more streamlined environment, giving them the freedom and support to more directly and efficiently manage their businesses,” said Miller. “News Corp. Digital Media will play a lead role in shaping digital strategy across News Corporation, ensuring a consistent, long-term vision of both product innovation and revenue generation across the entire company.”

Dan Fawcett has been named general counsel and evp of business affairs for NDM, Jack Kennedy is evp of operations, with Jorge Espinel serving as evp, strategy and corporate development, and Hemanshu Nigam as svp of safety, security and privacy.
 
MySpace, IGN Entertainment, the Fox Audience Network, Photobucket, Beliefnet and the Fox Mobile Group are all part of NDM, which the company said would also serve as “a central bridge to other entities” within News Corp.

Also on Wednesday, Miller announced the promotion of Roy Bahat to the post of president of IGN. He will also work closely with Miller in shaping News Corp.’s broader online videogame strategy. Bahat was previously general manager of IGN and served on News Corp.’s business development team.
 
Fawcett will add his new duties to his ongoing responsibilities as president of digital media for Fox, where he reports to News Corp. president, COO and vice chairman Chase Carey.

Kennedy most recently served as evp of strategy and corporate development at Fox Interactive Media, where he led the company’s M&A activity.
 
Espinel most recently was a partner at Velocity Interactive Group (recently renamed Fuse Capital), which Miller co-founded.

As chief security officer, Nigam has run all safety, security, privacy, education, NGO and law enforcement programs for MySpace, IGN and Photobucket. Earlier this year, he was elevated to a News Corp.-wide role and will continue in that capacity as part of NDM.

See also:

“News Corp.’s Miller: Games Are Missing Link”

“Facebook, Twitter Syphon Tiime From MySpace”

“News Corp. Names Jon Miller Digital Chief”

Nielsen Business Media