New York Times Keeps Talking Cheaper Edition
The execs at The New York Times are apparently high on one day providing a cheaper subscription. The latest big name to tout the idea was Paul Smurl, vice president of NYTimes.com paid products.
Journalism.UK reports that Smurl told those gathered at the Digital Media Europe conference that the cheaper version could be priced as little as $10 or less. “One of the things we are interested in is an entry-level product, as we’ve only penetrated a portion of users,” explained Smurl.
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