Taking in Janice Diner’s Facebook Open Graph for new social grammar infographic provides a few useful definitions of the new Facebook Ticker and Timeline. I must admit, I am not all that versed in these two subjects, so Diner’s interpretation is helpful.
Diner is considered the leading authority in matters of Facebook commerce. In the infographic, she predicts that “Sharing social commerce actions and verbs on Facebook will be the new mantra for F-commerce.”
-“Timeline organizes your life in reverse chronological order based on the content you’ve shared on your Facebook profile. The story of your life includes the pictures you’ve uploaded, the apps you’ve installed, games you’ve played, music you’ve loved, movies you watched, and could of course include your shopping history”.
I am sorry Diner; I am just not that organized. Where does one begin?
-Ticker is “found on the right-hand side of the personal Facebook page and lets users see all their friends’ activity in real time. It gives users a quick real-time snapshot of stories as they happen. A user can see their friends’ stories, the activities from pages they “like,” and apps they’ve installed. When you hover over an item on ticker, the full story is visible and the user can join the conversation as it happens, or as Spotify demonstrated, listening to songs with your friends. Ticker updates itself as stories happen. Social shopping in real time certainly has its possibilities”.
Oh, so that’s what that is over there that looks like Twitter.