New Mobile App Lets Celebrities Interact With Fans More Honestly
The driving force behind WhoSay is Creative Artists Agency (CAA), the world’s leading entertainment and sports agency representing Hollywood stars including Brad Pitt, Oprah Winfrey, George Clooney, Sandra Bullock, Will Smith and Steven Spielberg. CAA has a marginal investment in WhoSay, and Amazon is also listed as an investor in the startup.
An invitation-only service called WhoSay has been working quietly in the background helping Hollywood stars maintain control of pictures and videos at Twitter and Facebook.
WhoSay is for celebrities who want to remain open to their fans without worrying about images of them igniting fashion trends or “selling” products. The company’s goal is to grant famous people control over what is tweeted or shared about them. They can focus on private moments with fans and not worry about digital images of them using a product or promoting a web site without permission.
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